Master in Tourism and Hospitality Business Management de GBSB Global Business School
The Master in Tourism and Hospitality Business Management at GBSB Global equips graduates to lead in the dynamic global tourism and hospitality industry. Delivered in Barcelona, Madrid, and Online, it covers hotel management, destination strategy, and the digital transformation of travel.
INSTITUCIÓN: GBSB Global Business School
TIPO DE CURSO: Másters Propios
METODOLOGÍA: Másters Semipresenciales
INICIO: Abierto
2026
DURACIÓN: 9 meses
HORAS LECTIVAS: Evening
OBJETIVOS
This programme develops professionals capable of managing and innovating within tourism destinations, hospitality groups, travel companies, and event organisations. Learners acquire expertise in hotel operations, revenue management, tourism marketing, sustainable tourism, and the impact of technology on travel and guest experiences. The programme draws on Barcelona's world-class tourism ecosystem to provide practical insights and industry connections that enrich learning.
A QUIÉN VA DIRIGIDO
Designed for: hospitality and tourism professionals seeking to advance to management roles; hotel and operations staff looking to develop a strategic and business perspective; travel, events, and destination management professionals; and graduates from hospitality, business, or geography who want to specialise in tourism and hospitality management.
REQUISITOS
Bachelor’s degree and transcripts, proof of English proficiency at an academic level, recommendation letter, motivation letter, CV, admissions interview.
TITULACIÓN
Másters PropiosTEMARIO
The programme covers hotel and hospitality operations, revenue management, tourism marketing and destination branding, sustainable tourism, food and beverage management, events management, digital transformation in hospitality, and customer experience design. Barcelona's world-class tourism ecosystem provides a rich, real-world context for learning.
COMPETENCIAS
Graduates can manage hotel and hospitality operations; develop revenue and yield management strategies; design and execute tourism marketing and destination campaigns; plan and deliver events; lead digital transformation in hospitality; and build guest experience programmes that drive loyalty and commercial performance.
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