Master in Sports Management de GBSB Global Business School

Master in Sports Management de GBSB Global Business School

The Master in Sports Management at GBSB Global combines business strategy with the unique dynamics of the sports industry. Delivered in Barcelona, Malta, and Online, it prepares graduates to manage sports organisations, events, and brands at a professional level.

INICIO: Abierto
2026
DURACIÓN: 12 meses
HORAS LECTIVAS: Morning & Afternoon
 

OBJETIVOS

 

This programme equips graduates with the business and management skills specific to the sports industry, from club and federation management to sports marketing, event operations, and athlete services. Learners develop expertise in sports law, sponsorship, media rights, and fan engagement, while building the strategic and financial management capabilities needed to lead sports entities in an increasingly commercial and digital environment. Barcelona's position as a world-class sports city provides exceptional networking and real-world learning opportunities.

A QUIÉN VA DIRIGIDO

 

Designed for: sports professionals, athletes, and coaches seeking to develop a management career in the sports sector; business graduates with a passion for sport who want industry-specific expertise; event managers and marketing professionals wanting to specialise in sports; and recent graduates interested in sports administration, sports marketing, or agency work.

REQUISITOS

 

Bachelor’s degree and transcripts, proof of English proficiency at an academic level, recommendation letter, motivation letter, CV, admissions interview.

TITULACIÓN

  Másters Oficiales

TEMARIO

 

The programme covers the business of sport: sports marketing and sponsorship, sports law and governance, financial management in sport, event and venue management, media rights, fan engagement, athlete services, and the growing world of esports. Barcelona's world-class sporting ecosystem forms a living classroom for learners.

COMPETENCIAS

 

Graduates can manage sports organisations, clubs, and federations; design and execute sponsorship and commercial strategies; plan and deliver major sporting events; leverage digital media and fan engagement platforms; and navigate the legal, financial, and governance frameworks of professional sport.